Muhammad Ussama Majeed is a Lecturer in the Department of Management Sciences at COMSATS University Islamabad, Lahore Campus, teaching Marketing and Business Analytics courses with a focus on data-driven decision-making and practical application. He holds a Master of Business and Information Technology (Marketing) from the University of the Punjab, where he graduated with a Silver Medal for academic distinction.
With over five years of university teaching experience, he has authored more than 16 research publications—including several high-impact Q1 and Q2 journal articles, a Scopus-indexed book, and multiple book chapters. His research centers on sustainable digital transformation, marketing, and business analytics. Alongside academia, he works as a digital marketing consultant, delivering data-informed solutions to clients worldwide.